Web & Interactive
This website was created on behalf of the U.S. Travel Association. It now serves as the online forum for its “They Wait, We Lose” advocacy effort to reduce excessive wait times for international visitor visas. The site allows potential travelers to share testimonials about how these delays are preventing them from seeing loved ones and attending important events. It also provides an outlet for American business owners to raise awareness of the severe impact on their businesses and on the nation’s travel sector. The testimonials can be shared on social media platforms for more engagement on the issue. I provided creative direction for the complete “They Wait We Lose” concept. This has won 7 Vega Awards.